Job Description
We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.
We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.
Life at THG Ingenuity
THG Ingenuity is a fully integrated digital commerce ecosystem, designed to power brands without limits. Our global end-to-end tech platform is comprised of three products: THG Commerce, THG Studios, THG Fulfilment. Each represents a single, unified solution, overcoming challenges and taking brands direct-to-consumer. Our client portfolio includes globally recognised brands such as Coca-Cola, Nestle, Elemis, Homebase, and Proctor & Gamble.
What will I be doing as an Affiliate Manager at THG?
Responsibilities:
- Work with clients to understand business objectives and campaign goals.
- Match the right publishers to run client campaigns on a performance (CPA) basis.
- Find and recruit new publishers to deepen our reach to specific audiences.
- Establish clear new customer acquisition driving initiatives to exceed growth targets for our clients.
- Understand individual publisher performance and use this information to drive optimal performance.
- Plan and organise promotional activity with affiliate partners across a range of verticals.
- Collaborate with wider regional trading and marketing teams to understand and support key campaigns, promotions, and marketing messages.
- Collaborate with other digital channels to ensure optimal customer journey and create a holistic digital strategy.
- Nurture current publisher relationships, recommending campaigns that will suit their brand.
- Line management and recruitment of Affiliate Executives and Senior Affiliate Executives.
- Ensure your team maintains regular communication with both clients and publishers during campaigns, with good lines of communication throughout the campaign.
- Oversee development of campaign assets.
- Oversee development of network marketing material for specific verticals.
- Plan and oversee weekly offers via our affiliate network platforms.
- Work closely with the Head of Affiliates to bring new campaign ideas to the channel.
- Represent THG Ingenuity clients at networking events.
- Provide in-depth performance reporting and channel analysis against forecast KPIs to key stakeholders on daily/weekly/monthly cycles.
- Work across client forecasts to ensure we meet monthly targets but also spend budgets strategically.
Requirements:
- 3+ years’ experience in affiliate management and affiliate strategy execution.
- Target driven with a strong commercial understanding and ability to report and make decisions based on marketing KPIs.
- Strong interpersonal skills and an ability to build rapport with junior executives.
- Excellent digital skills including writing engaging emails and using online tools.
- Excellent written and spoken English.
- Strong interpersonal skills with an ability to work with a variety of styles and personalities.
- Line management and team building/recruitment experience (desired).
- Prior experience in a client-facing role within a digital business.
- Prior experience in an affiliate business running performance campaigns on a CPL/CPA basis.
Example KPIs:
- Sales and Revenue targets.
- Cost efficiency and COS.
- New publisher onboarding.
- Publisher click & revenue % active status.
- New customer acquisition target.
- Delivery of Sales, Traffic, AOV, and Conversion KPIs across the group.
- Performance of direct reports.
What's in it For Me?
- Access bespoke development programmes that have been designed and developed by our in-house L&D team.
- Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
Enhanced Leave:
- 25 days annual leave plus bank holidays.
- Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Access face-to-face and virtual appointments with our in-house GP.
- Access our in-house CBT therapist.
- Access our 24/7 Employee Assistance Programme (EAP) which is provided by Bupa.
- State-of-the-art on-site gym.
- Access to our on-site physio.
Other Perks:
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On-site staff shop.
- Access to on-site barber.
- Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
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