Conversion Specialist B2b Marketing Job In London

Conversion Specialist (B2B Marketing) - Soldo
  • London, South East England, United Kingdom
  • via Jobrapido.com
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Job Description

Soldo is the proactive spend management solution that frees progressive businesses to accomplish more. We free finance with a uniquely proactive approach to managing decentralised spending. By combining a powerful spend management platform, user-friendly app, and versatile payment methods, Soldo automates expense admin to eliminates the inefficiency in managing business spending.


We’re both a financial services and a software company - with our own platform proactively managing decentralised spend, allowing organisations to empower employees to spend when and where it's needed, keeping productivity high while avoiding month-end surprises.


Founded in 2015 by Italian digital innovator Carlo Gualandri, we have grown to become one of Europe’s fastest growing fintech companies. Today, we’re over 350 employees strong, with offices in the UK, Italy and Ireland.


With four offices in London, Dublin, Rome and Milan, we’re helping over 25,000 organisations across 31 countries to end slow, messy, and inefficient spending, bringing financial agility and control over every expense.


We’re looking for people with big ambitions, cool heads, sharp minds, and warm hearts. Soldo could be the right place, right size and the right time, for you to come and join us, as we grow together.


What’s in it for you


  • Competitive salary
  • Private healthcare for you and your family
  • Pension scheme
  • Flexible working options including working from home or our Marylebone office
  • 60 days’ work anywhere, even outside the UK if you want
  • 25 days off a year, plus public holidays as well as Christmas Eve and New Years' Eve, 2 volunteering days and an extra day off on your birthday
  • Genuine career development opportunities, including our mentoring scheme, your own annual £500 learning budget
  • Employee Assistance Programme and wellbeing portal


The role


As our Conversion Specialist, you will be applying the core principles of Conversion Rate Optimisation (CRO) to improve our B2B acquisition, diving into the complexity of the B2B buyer journey.

Data will be at the core of your approach to problem-solving and engaging with the rest of the Go-To-Market team. You will start from high-quality analysis on performance trends and navigate the organisation to lead cross-functional efforts to solve commercial and user experience challenges.

This is the perfect role to marry your data and business communication skills in a highly collaborative role within the Marketing team of a growing B2B SaaS company.


Responsibilities would include:


  • Analysing performance trends across the Marketing funnel.
  • Spotting opportunities for improvement in our web UX and Sales processes.
  • Communicating impact to the Business to drive new initiatives and influence prioritisation.
  • Forming committees with development and commercial teams to ensure success.
  • Designing and implementing measurement strategies to test hypotheses.
  • Documenting and sharing learnings with stakeholders.



We're looking for someone who must have


  • Solid experience with conversion rate optimization experiments in a Growth or B2B Marketing role.
  • Mastery of web analytics tools such as Google Analytics.
  • Exceptional communication skills.
  • Experience with Salesforce.
  • Experience with data visualisation tools like Tableau (preferred)


It would be nice if you have


  • Degree in Economics, Business, Mathematics or Data-related fields (preferred)

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