Job Description
Location: London
For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on.
Contract Type: Permanent
This leading Global Creative Agency/Studio is now looking for an experienced ‘Creative Content Director for a fast-growth account that has scaled from 3 people to 80 over the past few years across the globe.
This team are responsible for creating a wide and diverse range of global, omnichannel, through-the-line content and creative for two of the world’s biggest brands. The account operates at the pace of a start-up, and as such it’s a role for someone who is looking for an exciting creative challenge, where no two days are the same, and the possibilities are limitless
This is a senior and pivotal role leading on narrative and content across a range of creative campaigns and workstreams.
You will be working above, below and through-the-line, on the B2B work streams including:
- Integrated through-the line campaigns – feat. film, social, OOH, print and more
- Creative strategy – developing and owning RTBs with senior clients
- Brand positioning projects (predominantly B2B)
- Film-heavy projects; including short- and long-form films, shooting IRL and remotely
- Every facet of creative, from events to podcasts, animated films, sales decks, eCRM, social, long-form articles, data visualization…
By ‘Creative Content Director’ they mean an editorial lead or creative copywriter that is also a conceptual thinker.
They’re looking for someone with a strong portfolio of campaign work for leading brands that demonstrates an ability to run teams, generate big ideas, and deliver them with punchy, effective creative – whether that’s in a three-word headline or a two-minute film.
This is someone that can think both wide and deep and is as comfortable coming up with campaign ideas as they are mapping out content ecosystems.
Your experience and portfolio of work must demonstrate your ability to think strategically, lead teams to bring out their best and deliver outstanding editorial and campaigns on time and on budget.
You must have immaculate attention to detail and be prepared to be in the weeds as well as looking at the bigger picture.
No two days will be the same, but on any given day your role will include:
Your Profile:
- Has a very impressive body of work, with a range of creatively broad work (and the results to show for it) for global brands
- Has experience interrogating and answering a variety of client briefs, as well as building strong client-ready decks to present your ideas
- Is strong at briefing in different disciplines – from copywriting to art to strategy – and leading creative direction to ensure campaigns and ideas are fully formed and buyable
- Is innately creative and can concept, sell in, and create work that travels
- Can be ‘hands on’, crafting everything from film treatments to punchy one-liners to social
- Has a copy/editorial background (ideally journalistic experience): this is not an art role
- Has a minimum of 5-7 years experience working in senior creative roles, and experience leading relationships with senior clients
- Has agency experience – a creative agency, content agency, ad agency, etc – as well as journalistic experience and pedigree
- Is as comfortable creating BTL content (thought leadership, articles) as ATL campaigns
- Is strategically minded and works well with planning and strategy teams to build buyable creative ideas – and decks – from strong insights
- Understands the worlds of B2B marketing and is interested in and passionate about tech
- Is comfortable with a fast-paced environment, tight deadlines and challenging briefs
Also, like to see:
- Close collaboration with the ECD, Creative Directors, editorial and art teams on a wide range of projects, including articles, social, video, digital, print and more
- Head-turning ideas that are as visually strong as the editorial angles within them
- The ability to present – and defend – ideas to clients. RTBs, strategic thinking, and pitching are critical components of the role
- Experience coordinating and leading shoots, interviewing on set and leading in the edit
- Initiative, self-reliant, and quick to act – with an obsessive attention to detail in grammar
- Is comfortable with a fast-paced environment, tight deadlines and challenging briefs
- Cares passionately about creating work that will travel and have an impact
- Is London-based but comfortable working across different time zones within a flexible, global team spanning the U.K., U.S., and APAC.