Job Description
Please Note: The application deadline for this job has now passed.
Job IntroductionWe are known as Cars Digital and we are the central media sales unit for Bauer’s two flagship consumer car websites; www.parkers.co.uk and www.carmagazine.co.uk . As a team we are responsible for driving all digital display revenues from all UK car manufacturers managed by their appointed UK media planning and buying agencies.
The team combines a top-level combination of personality and professionalism – something that is extremely rare and essential to our successes. Our experience of the autos market is immense, so you won’t be left in the boot, and we fuel this to ideate digital solutions and strategies that are ahead of competitor options.
We pride and benchmark ourselves on delivering an outstanding end-to-end service with a smile that no other media sales team can deliver.
This team is driven, accountable and fun!
The main focus of this role will be to identify customers’ marketing and digital advertising needs and goals using an consultative approach and provide the right commercial solutions to match their marketing and business objectives in line with your market/title strategy. In essence particular attention should be given within these main areas:
- Customer Focus – consultative approach
- Title, Market and Financial Management
- Utilising brand assets
This role will also require travel to London for agency visits (COVID permitting). Due to the nature of the role and the contract length, we are also flexible on your location.
Role Responsibility- Achieving revenue and yield targets - supports other team members at every opportunity with this process
- Accurate personal forecasting - supports other team members at every opportunity with this process
- Growing customer spend by managing existing customers and creating new opportunities
- Drives own activity levels, arranging and setting a key number of face-to-face client meetings based on customer numbers
- Acts as a mentor for others within the commercial team
- Ownership of a set number of ‘Key’ accounts within your market - determined by spend and brand authority
- Understanding market conditions and competitive forces
- Understanding and delivering additional advertising solutions based on trends within the industry
- Keeping accurate customer records using internal CRM system
- Leading and contributing to sales/brand/market/editorial meetings
- Is the face of the market being represented – is the key link between our key accounts and our editorial/marketing teams
- Manages and leads the team in the absence of the Commercial Manager/Commercial Director
- Supporting brand specific Key Account staff and telesales managers within Bauer Direct by sharing knowledge and key insights into set market
- Compliance with relevant data protection guidelines
- All of the above to be delivered with our key business values in mind
The ability to build brilliant relationships whilst working in a time-pressured environment is at the heart of everything you’ll do in this role, so you’ll bring:
- The ability to build long-lasting and sustainable relationships with our clients.
- The ability to manage a busy workload in a time-pressured environment
- Great team working skills, and the ability to support others in the team as needed.
- Confidence in your interpersonal skills.
- Time management and the ability to prioritise incoming jobs in order of importance
- A real passion for the brands you’re working with
Rewards packages at Bauer Media offer a range of salary sacrifice Benefits, such as our pension scheme and flexible holidays, as well as exclusive Perks like great deals and discounts for everyday life.
About the CompanyAbout Bauer Media Group
Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world: from print and online publishing to radio and money-helper services for consumers, as well as sales and marketing services for SMB. Family-owned in the 5th generation, Bauer focuses on the long term, with a consumer-first mindset that guides us across our increasingly diverse portfolio. Our workforce of 15,000 shares a passion – to deliver content and services that are popular with, and helpful to, our customers and partners.
As the UK’s biggest selling magazine publisher, we create iconic and influential magazine media brands, digital properties and associated consumer and B2B live events for diverse, passionate audiences. We reach 25 million consumers through our portfolio, which includes heat, Grazia, Closer, Empire, Motor Cycle News, Parkers, Mother& Baby, TV Choice, Take a Break, Bella, Yours, Garden News and Country Walking. Our scale, coupled with the breadth of our portfolio, gives us an advantage over pure play magazine competitors. It also gives us a huge responsibility - our brands become the lens through which our audiences see the world, and for this reason, we take our responsibilities as a media outlet very seriously, recognising that we are responsible for shaping perceptions in the wider world.
People are at the heart of everything we do. Inclusivity is part of who we are. We celebrate diversity in all its forms, and encourage authenticity, knowing that our differences are celebrated.
What we will offer you
Quite simply, our promise to you is that Bauer Media is a great place to do great work with great people. Our people take an enormous amount of pride in the brands they support. They like their team members, and they feel supported by their managers. We all take collective responsibility for our culture, because we know it has a ripple effect out across our brands. That’s why our culture of inclusion at work, Belonging at Bauer, is at the heart of everything we do. Belonging at Bauer is about our dual goals of being as representative as we can of the audiences we serve, and about creating a working environment where all our people feel able to bring their whole selves to work every day. It’s part of everything we do, and everyone who works here is responsible. If you join us, you’ll be an important part of this as well.
Please ensure you read the below overview and requirements for this employment opportunity completely.
Our mental health at work
We’re proud to be the driving force behind the “Where’s your head at?” campaign, which is working to put Mental Health First Aiders on an equal footing with traditional workplace First Aiders. This is a priority for all of us that work at Bauer and we now have fully trained Mental Health First Aiders supporting and working across all of our UK locations.
Bauer Core Values
Creativity - We create unique, high quality content that delights our audiences.
Ambition - We think big and bold, pushing boundaries and embracing change.
Passion - We approach every day with curiosity, commitment and a lively positive mindset.
Teamwork - We learn from each other and take the time to understand both challenges and opportunities, working together to find the right solution.
Trust - We are open, respectful and honest.
Inclusivity - We encourage different points of view and perspectives and value all contributions.
Responsibility - We make measured and thoughtful decisions that support the business vision.