Job Description
Exhibition Sales Executive - rapidly expanding mid size events company
Job Sector
Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application.
Contract Type
Permanent
Location
London
Job Reference
GP/168/9/197
Have a minimum of 12 months experience in exhibition / conference sales)?
Do you have a solid understanding of the sales process?
Are you able to demonstrate a consistent record of exceeding sales targets along with the ability to manage existing clients?
Then please read on.....
The Company
My client runs a congress and exhibition series in Europe, Asia and USA with events range from large-scale congresses with 80+ speakers, 30+ exhibitors and 400+ attendees to mid-scale exhibitions with 100+ exhibitors and 3,000+ attendees.
The Role of Exhibition Sales Executive
Their events portfolio is going through a period of substantial and rapid growth and as such, the Sales Manager is expanding the team to ensure they can deliver on the potential that both these shows demonstrate. There is an opening within the team to work under the Sales Manager for Middle East and Asia selling exhibition space, sponsorship and delegate passes on a conference in Asia. The successful candidate will be expected to spend a minimum of 2 hours per day call time on the phone pitching. Average deal value expected within this role will be £4,000 for exhibition sales and per delegate is £2,000 (factoring in group bookings).
You will have a starting number of inbound leads from an existing database of leads and there will be business development trips to competitor events. However you will categoricallybe expected to source your own new leads. They expect high levels of attention to managing pipelines, contact management and the ability to manage your time effectively across time zones and event requirements. The role will require 80% of selling to take place outside of the UK, with high volumes of sales from Europe, Middle East and Asia. Language skills are not a requirement but flexibility and structuring your core sales times are crucial to success. Beyond the point of sale you will be expected to manage your clients to deliver on the contract. This includes liaison with production (where speaking slots are involved), marketing (regarding branding, marketing etc.) and operations (regarding floor plan, booth design / suppliers, logistics etc.).
You are also expected to maintain a repeat business ration of 75% as well as increasing annual revenues from existing clients by 10% year on year (through higher yields, larger stand space, sponsorships etc.)
Requirements for this Exhibition Sales Executive role
- Minimum of 12 months experience in B2B sales (preferably exhibition / conference sales)
- A solid understanding of the sales process
- Excellent phone manner, strong work ethic, desire to work as part of a team
- Money motivated
If you think that you could be the Exhibition Sales Executive that our client is looking for then please send our CV to Media IQ Recruitment (in Word not PDF format) quoting reference GP/168/9/197 and a consultant will be in touch.