Job Description
Head of Marketing, Milton Keynes -
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The Company – Head of Marketing
Brand Recruitment have partnered with an award-winning Consumer goods company to find a Head of Marketing to join their hugely successful team based in Buckinghamshire. Home to a huge portfolio of iconic brands and products, this global, award-winning company is a destination employer for brand specialists.
The Role – Head of Marketing
This is an amazing opportunity for a driven, visionary and creative senior marketing professional, with proven experience heading up the marketing strategy for consumer brand. Candidates must have experience across the full marketing mix, as this role will encompass trade marketing, brand partnerships, marketing activation, market research, PR, ecommerce, CRM, digital incl. social media and product development, ecommerce, and events management. Prior line management and agency management is essential, as you will have a small team working underneath you.
As Head of Marketing, you will have full management accountability for a market leading brand across both traditional and digital marketing activity. You will be expected to work across the full marketing mix to deliver a successful marketing strategy that drives the brand performance, brand awareness and increases sales both through their direct ecommerce site and through retail channels.
Offering you the chance to shape and drive the UK marketing strategy for an iconic and instantly recognisable brand, this is an exciting and rare opportunity to join an award-winning and internationally renowned business who continue to go from strength to strength. Viewed as pioneers within their industry with a portfolio of iconic brands and products, they offer a collaborative and fun team culture with excellent opportunities for personal development.
Key Requirements – Head of Marketing
The ideal candidate will have a strong background in brand management, ideally having worked within the toy industry specifically - but experience within consumer goods/consumer durables is also highly advantageous, with experience developing and implementing annual marketing plans. This is a strategic role which will see you leading on marketing and brand strategy, we’re looking for candidates with the authority to drive and deliver whilst managing the expectations of stakeholders.
- A minimum of 8 years in a senior brand marketing role within a consumer goods business
- Demonstratable history across the full-mix - full marketing mix - strategy, planning, trade marketing, brand partnerships, events, market research, PR, ecommerce, CRM, digital incl. social media and product development.
- Experience in strategic planning across all media/ retail touch points to drive demand
- Product line and pricing management experience.
- External agency and team management experience
- Vision, drive and passion for consumer brands and retail
Due to the location of this Buckinghamshire office, this role could be of interest to those living in London, Newport Pagnell, Milton Keynes, Northampton, Bletchley, Banbury, Bedford, St Neots, Luton, Dunstable, Leighton Buzzard, Aylesbury, Hitchin, Banbury, Buckingham and Bicester.
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Brand Recruitment offers the services of an employment agency for permanent work. Visit Brand Recruitment online http://www.brandrecruitment.co.uk/ to apply for other key marketing jobs in the Central and Eastern region.