Job Description
Marketing Communications Executive - Online Casino
An award winning, cutting edge and innovative online casino brand is looking to hire an experienced Marketing Communications Executive to join the Brand and Communications team to help build and deliver the global marketing strategy.
The successful candidate will work directly with internal stakeholders and be responsible for delivering creative for digital and ATL campaigns. They will need experience of working with multiple stakeholders in a fast-paced environment and hands-on experience of managing the end-to-end creative process, primarily on digital marketing, and also direct mail campaigns.
This is a unique opportunity for a talented, self-motivated individual looking to gain more experience in TTL campaign marketing. You’ll be joining at an exciting time where the business is growing and entering new markets with huge potential value, which are also extremely competitive.
The role:
Develop and deliver creative
Support the Marcoms Lead to deliver the creative for all global digital product, brand, acquisition & retention campaigns across website, mobile/desktop programmatic, paid and organic social.
Initiate and manage the creative brief process for all markets
Take all necessary steps to ensure that all campaigns reflect the global brand look and feel and tone of voice making sure there is brand and creative consistency in all output.
Planning
Support Marcoms Lead on global marketing campaign planning, working with stakeholders in the digital, performance, social and product teams to plan the annual marcomms calendar.
Research
Support the Marcomms Lead in the delivery of all market research requirements for brands in the UK and other markets as required.
Work with Insights agency to scope, cost and deliver the annual brand tracker and on the annual on-boarding survey.
Support Marcoms Lead as required to undertake any specific creative research either via TV or other agencies.
Direct Mail
Define Direct Mail strategy for the upcoming year for Casino and Bingo and review results monthly.
About you:
Demonstrable experience in a Digital Marketing role with a proven track record in marketing communications.
Experience working in a multi-discipline marketing structure where digital channels are used to leverage and benefit from ATL campaigns.
Proven experience in developing and executing end to end marketing campaigns
A keen interest and knowledge in iGaming
Experience in directly working with marketing and creative agencies
The package:
24 days annual holiday, plus additional days after 3 years’ service
Work to life balance: 3 days in office, 2 days working from home
Competitive salary
Free private healthcare, life insurance cover and pension
Fun team socials
If you are interested, please get in touch to find out more!
This role requires Right to Work in the UK.
InterGaming is the leading magazine covering the international land-based casino and gaming industry.
An extensive annual buyers’ directory with more than 1,500 suppliers listed in the coin-op, casino and iGaming sectors.
All the latest innovations for children in the indoor play, edutainment, outdoor adventure and simulation sectors.
Coin-op Community is an online marketplace where buyers meet sellers, produced in association with InterGame.
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