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Job Description
Marketing Director - FMCG Drinks
Do not pass up this chance, apply quickly if your experience and skills match what is in the following description.
South Yorkshire - Hybrid (3 days)
Elevation Recruitment are looking for a Marketing Director for a fast growing NPD driven innovative drinks organisation.
Reporting into the MD, this role is crucial to the ongoing growth that our client has achieved over the last few years. As a natural strong leader, you will be instrumental in driving the team to success. The team covers; Design, PR & Digital Content, Brand, Customer Marketing & Events and Insight.
- To provide leadership, direction and management of the marketing team for a portfolio of brands
- Work closely with the board to influence the broader business and deliver profitable growth for existing Brands and develop new opportunities or new Brands
- Work in hand with the Sales Director to ensure the sales team are given up to date market intel and marketing support
- Be the leading brand ambassador for the business - further developing and defining the brand narrative as well as the creative both internally and externally
- Define brand opportunities through market landscape and consumer analysis to maximise commercial product opportunities
- Spearhead the exploration of Digital - content marketing, SEO and social media to provide added value to existing customers and acquire new ones
- Continue to build proactive relationships with external partners and agencies
- Work in partnership with the team to present customer specific range plans, focusing on all aspects of commercialisation (POS, merchandising, storytelling, promotion/launch and product placement)
- High performing Manager across Marketing and Commercial Experience ideally within the drink industry
- Proven track record in developing and delivering brand growth plans
- Some On-trade experience preferred
- Strong leadership and communication skills
- Highly numerate and commercial thinking with a clear ability to present robust and compelling insight / direction
- Ability to lead and develop a high performing team of marketing professionals
- Focussed on delivering results and both continuous personal and professional development
- Strong business and financial acumen and understanding of overall business objectives with a proven track record of delivering sustainable and profitable growth