Job Description
Summary
While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.
Full-Time Permanent Role
On-Site (No Hybrid or Remote working)
Working days: Monday - Friday
Regular working time: 10am - 6pm
Queen's Park, NW6, London
5-minute walk from Queen's Park Station (Bakerloo or Overground), 7 minutes from Brondesbury Park (Overground) or 20 minutes from Kilburn (Jubilee Line)
Company Description
Founded in 2016, Only the Blind is a British Luxury menswear & womenswear fashion label based in North-West London that produces clothing and accessories. The brand stands for producing products with the finest quality of fabric, fit and manufacture. All of the brand's pieces are cut and sew, hand made on the most premium materials, and feature highly intricate embroideries and prints designed in their London studio and manufactured using cutting edge technologies. The brand has built a strong global customer base and following on social media, with support from celebrities, musicians, athletes, and influencers in various industries.
Role Description
This is a full-time role for a Marketing Executive located in our Studio in Queens Park, NW6, London. Due to the nature of this role, we do not offer remote or hybrid working. The Marketing Executive will be responsible for managing and executing marketing strategies (both paid and organic), campaigns, developing brand awareness, and collaborating with the team as well as building and managing relationships with influencers, marketing agencies, stylists and press. You will be working alongside and reporting to our Head of Brand and will have the Social Media Manager reporting to you. This is a fast-paced role and requires an individual that can work in a creative, dynamic environment and adapt to the tasks as required as part of our small team. Key tasks include:
- Develop and implement comprehensive marketing strategies to promote our brand and collections across multiple channels, including managing a content and campaign calendar.
- Lead the creation and execution of marketing campaigns across email, influencer partnerships, social media, digital platforms, and events.
- Build and maintain relationships with press, stylists, influencers, brands, retailers, and celebrities to leverage collaborative opportunities including working with them on all required projects.
- Organise and execute studio and campaign shoots, producing visually compelling content that aligns with the brand's values and aesthetic, in coordination with the Head of Brand.
- Expand the brand’s global presence, focusing on growth across social media platforms (Instagram, TikTok, YouTube) and email, in collaboration with the Social Media Manager.
- Manage the brand's content, newsletter, and website to ensure consistency and drive growth.
- Identify and execute potential brand collaborations and partnerships with local artists, overseeing communications, planning, negotiations, and execution.
- Monitor and report on performance analytics across channels and campaigns.
- Create engaging content for e-newsletters, web pages, and blogs.
- Coordinate with the Paid Social Media Agency, providing necessary assets, communicating campaign details, and monitoring performance to report to management.
- Maintain a consistent brand voice and visual identity across social media, emails, and the website.
- Assist in gathering and analysing data on consumer behaviour, market trends, and competitor activities.
- Handle administrative tasks related to marketing projects, including scheduling, coordination, and database maintenance.
- Organise and support marketing events, trade shows, and promotional activities.
Requirements
- Bachelor's degree or higher in Marketing, Communications, Fashion, or a related field
- Minimum of 2 years of experience as a Marketing Executive in the luxury fashion industry
- Strong initiative and ability to work both independently and as part of a team
- Excellent interpersonal skills with a sociable and relationship-building approach
- Creative thinker with the ability to plan and execute innovative, strategic brand and social media campaigns
- Experience in briefing and managing campaign shoots to produce commercially relevant assets
- Passionate about the luxury menswear industry and aligned with the brand's target market
- Strong copywriting skills with excellent verbal and written communication
- Proficiency with Google Analytics, AdWords, and other marketing tools
- Entrepreneurial spirit with enthusiasm and dedication to succeed
- Excellent organisational skills and attention to detail, with the ability to prioritise, multi-task, and respond swiftly to business needs
What is in it for you
- Broad Exposure: Impact various aspects of the brand, not just marketing, by working closely with different departments.
- Modern Office: Work in a stunning, bright, modern office in North-West London, easily accessible via Bakerloo or Overground lines.
- Creative Involvement: Participate in the creative side of the business, including photoshoots, sales materials, and content creation.
- Bonus Scheme: Benefit from a discretionary bonus scheme.
- Summer Hours: Enjoy half-day Fridays during the summer period.
- Holiday Increase: Receive an extra day's holiday for each year you work with us.
- Employee Discount: Get a 70% discount on our products, plus complimentary items and access to sample sales.
- Pension Plan: Participate in a pension plan with contributions from both you and the company.
- Networking Opportunities: Connect with industry professionals and influencers through events and collaborations.
- Innovative Projects: Engage in cutting-edge projects that drive the future of the luxury fashion industry.
- Exclusive Previews: Get early access to new collections and exclusive events.
This is a fantastic opportunity, offering career progression and hands on exposure.
To be considered please provide your CV via the button below along with a cover letter or email careers@onlytheblind.com. Due to the high number of applicants, we might not be able to get back to everyone if you have not been successful.