Job Description
Marketing Executive - Campaigns & Automation
London, United Kingdom | Hybrid | £40,000 per annum | Permanent
About the role
We are seeking a hands-on, proactive marketing executive to join our fast-growing team. In this role, you’ll play a crucial part in driving our marketing initiatives, with a focus on email and content marketing. You’ll report to and work closely with the head of marketing and operations, as well as a senior freelance marketer, in a small team that values creativity, adaptability, and a ‘can-do’ attitude.
Responsibilities
- Assist with the development and optimisation of a range of membership marketing initiatives tailored to different geographies, sectors, buying roles and lifecycle stages
- Execute and maintain email marketing campaigns in Hubspot, including audience targeting, template design, setup, automation and reporting
- Design and implement marketing automation workflows to streamline marketing processes and enhance the effectiveness of campaigns
- Collaborate with the sales team to provide sales enablement materials, such as case studies, bespoke proposals and business case decks that support the sales process
- Support account-based marketing strategies by creating highly targeted marketing campaigns aimed at specific target accounts
- Create, maintain and optimise content for various platforms, including email, social media, and the company website/blog
- Work on targeted paid LinkedIn campaigns to enhance brand awareness and engagement
- Collaborate with cross-functional teams across the business to ensure cohesive marketing efforts
- Extract actionable insights from reporting to drive optimisation and improvements
Requirements
- 2-4 years of B2B marketing experience, with a strong emphasis on email marketing and content creation
- Familiarity with CRM platforms, email marketing software, and marketing automation tools (Hubspot a plus)
- Adaptability and creativity, with a willingness to learn and embrace new challenges
- Strong written communication skills, with experience of copywriting
- A good eye for design, comfortable with design tools such as Canva and InDesign
- Ability to work collaboratively in a small team and independently as required
Additional information
This position allows for hybrid working with at least two days a week (Tuesdays and Wednesdays) based in our central London office. The successful candidate must be permitted to work in the UK.
How to apply
To apply for this position, please contact Richard Rowe, head of marketing and operations at richard.rowe@riskleadershipnetwork.com . Please include a summary of why you are interested in the role and outline why your knowledge and experience make you a suitable candidate.
About Risk Leadership Network
Launched in April 2020, Risk Leadership Network is an exclusive membership network for risk leaders at major non-financial organisations in Europe, MENA and Australasia. We enable our members to operationalise and accelerate enterprise risk management (ERM) better practice by facilitating targeted peer collaboration and knowledge-sharing.
#J-18808-Ljbffr