Job Description
Job Description
Marketing Manager
Do you have significant marketing experience in the toy industry?
Do you thrive in a dynamic environment where creativity and strategic thinking go hand-in-hand?
Are you keen to work for a growing toy company who are expanding internationally?
MacGregor Black is currently partnering with a growing toy company, on the search for Marketing Manager. This is a permanent role based in North West of England.
As the Marketing Manager, you will play a pivotal role in driving our client’s marketing efforts. You will be responsible for developing and executing comprehensive marketing strategies for both the UK and international markets, with a strong focus on managing and growing the company’s portfolio of licensed products. This position requires a blend of creative thinking, strategic planning, and effective collaboration with cross-functional teams.
Key Responsibilities
- Develop and execute comprehensive marketing strategies for both UK and international markets.
- Manage and grow the company's portfolio of licensed products.
- Collaborate with cross-functional teams to ensure brand consistency and alignment.
- Conduct market research and analyse trends to identify new opportunities.
- Create and manage marketing campaigns across various channels including digital, social media, and traditional media.
- Monitor and report on the effectiveness of marketing initiatives.
- Build and maintain strong relationships with licensors, partners, and key stakeholders.
- Oversee the development of marketing materials and content.
What are we looking for?
- Proven experience in a marketing management role, preferably within the toy industry.
- Strong background in managing licensed products.
- Demonstrated success in developing and executing marketing strategies in both UK and international markets.
- Excellent communication and interpersonal skills.
- Ability to work collaboratively in a fast-paced environment.
- Strong analytical skills and ability to interpret data to drive decision-making.
Competitive salary + benefits.
Please contact Luke Boyle today for more information.