Paid Media Manager Job In Chester

Job Description

Paid Media Manager

£50,000 + Package

Chester (Hybrid: 4/1 plus flexible working)

The Brand

1. Iconic brand name, developed over the past 20+ years. £ Multi-Million turnover.
2. Uniquely themselves. They have stayed true to their core brand identity to stand the test of time and become market leaders.
3. Huge international expansion into the US and Europe.
4. Growth firmly on the agenda including expanding their product and service offering, further international growth and new brand acquisition.
5. Excellent reputation for quality and exceptional customer experience. Keeping customers at the centre of everything they do and deliver.
6. Fantastic reputation from employees. Known for their positive culture.

A really interesting and challenging Paid Media Manager role, a core part of the brand's Performance/Paid Media team (in-house team). Working closely with the wider Digital team, and Creative/Studio and data Analytics team.

Key relationships will be to lead and manage the brand's Paid Media advertising strategy – full end to end from Planning, Activation and Reporting. Multi-million budget.

Key responsibilities:

1. Support with all Paid Media elements, including campaign planning, implementing, managing, and reporting. Assisting in devising and driving channel strategies alongside the wide Paid Media team (in-house).
2. PPC, Search, Paid Social and Display functions.
3. Continual optimisation of paid activity to drive the most cost-efficient strategy that delivers incremental value.
4. Complete performance reports to a high standard, offering context and insight.
5. Keep up to date with the latest industry trends/changes and understanding how they could affect performance.
6. Analyse data to identify trends and opportunities.
7. Manage budget allocation and spend. £multi million budget.