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Job Description
About The Role
We are looking for a PR and Retail Marketing Executive to join our Phase Eight brand. This is an all-encompassing role which will see you focus on supporting the delivery of our PR and retail marketing strategy.
The PR and Retail Marketing Team are accountable for getting our Phase Eight name out there to as many people as possible from securing press, celebrity, and influencer coverage to running events and sourcing great partnerships. They are also running our organic social channels. This opportunity will see you increase brand awareness, boost brand perception and drive footfall to our stores and traffic to our website.
Key accountabilities within PR and retail marketing include:
- Proactively manage the influencer gifting strategy, research relevant influencers and foster ambassador relationships.
- Build and maintain the press and influencer database, collaborating with the content team to share influencer assets.
- Assist the PR & Retail Marketing manager with the planning and execution of VIP and influencer partnerships and store opening campaigns across the business.
- Work with the Content team to create and capture engaging, sharable social-first content of our retail stores and our colleagues.
- Compile and distribute weekly and monthly PR reports, keeping track of competitor activities and industry trends.
About You
This is an exciting opportunity for a PR/Retail Marketing professional to take that next step in their career. We are looking for the PR and Retail Marketing Executive to demonstrate a strong understanding of the fashion media landscape, including print and digital. Experience within a fashion and/or lifestyle brand is advantageous. We will need you to plan, organise and prioritise tasks effectively under pressure, understanding shifting priorities and equally comfortable working independently and collaboratively.
About Us
Across the TFG Brands, we pride ourselves on having our people at the heart of everything we do and we really believe that a career in retail is unbeatable. We will give you the tools and the time to develop your career in the direction you want to go. Alongside that, we have some great benefits which include:
- Phase Eight Employee Discount of 70%, and 50% discount with Hobbs and Whistles, as per the TFG Brands Discount Policy.
- Up to 28 days holiday entitlement per annum in addition to the usual public and bank holidays.
- Financial and Wellbeing support.
- Enhanced Maternity package.
- Virtual GP service - unlimited access 24/7.
- Plus much more!
TFG London Inclusion and Diversity statement of commitment:
At TFG London and across all our brands we are committed to creating an inclusive culture that welcomes, develops and celebrates a diversity of backgrounds, experiences, cultural references and ideas and opinions within our business.
We are working together to ensure our environment is one where difference is not only respected but encouraged and celebrated and people can bring their authentic, unique selves to work, where their contribution is valued, ability enhanced, and perspective appreciated. #J-18808-Ljbffr