Job Description
- Programmatic Account Manager/Trader - dual role
- Fast growing digital agency
- Hybrid working - 3 days in London office
- Salary c.£40,000 + bonus
Unique opportunity to join this fast growing start-up programmatic business providing cutting-edge digital strategy and solutions for clients across a range of verticals. After a period of rapid growth, they are now looking for a diligent and resourceful Programmatic Account Manager /Trader.
THE ROLE
You’ll play a vital role in the team by supporting both the Head of Operations and Head of Client Service to deliver advanced digital advertising campaigns for an exciting range of brands. You’ll also work with dedicated Account Executives for support and to prioritise daily tasks. The role requires knowledge and direct experience in Google Marketing Platform, Amazon Ad Suite as well as experience running YouTube campaigns in DV360 and/or Google Ads.
KEY RESPONSIBILITIES
- Planning and optimising programmatic display and video campaigns with a clear testing approach and actionable analysis to drive results for clients.
- Owning client relationships and producing insights, reports and commentary for clients to continuously deliver improvements in KPIs
- Establishing relationships with publishers to secure guaranteed and private marketplace deals
- Driving forward programmatic strategy, including partnering with data providers and creative partners to gain access to the best audiences and creative formats possible.
- Develop agency processes, best practices and tech automation
- Manage day-to-day responsibilities and optimisation of all performance marketing activity
- across multiple client accounts.
- Maintain digital plans and financials to ensure all data is accurate and inline with client requirements.
- Contribute to evolving approach to performance marketing best practice, by keeping abreast of new developments within the digital advertising space and making recommendations to both internal teams and clients regarding trends and techniques.
- Contribute to new business proposals and pitches, bringing in platform expertise and
- making recommendations based on experience and best practice.
ROLE REQUIREMENTS
We’re looking for an ambitious and positive team player who is passionate about performance
marketing and progressing their career in digital marketing.
The successful candidate will be data-driven and have direct experience planning and executing complex performance marketing campaigns across one or multiple Ad platforms.
You will be approachable and supportive to other team members, as well as accountable for performance and outputs on key client accounts.
The successful candidate will have:
- Proven experience running campaigns in DV360, GCM and Google Ads platforms is essential. Some experience in Facebook, Instagram and TikTok ad platforms would be desirable but not required.
- An in-depth understanding of real-time auction bidding and how DSPs, SSPs, Ad Exchanges & Networks work together.
- Experience in negotiating and executing direct deals with publishers.
- Aptitude using Microsoft Office or Google Drive Applications, especially Excel/Google Sheets.
- Strong communication skills (verbal and written).
- Confidence presenting to clients and managing client relationships.
- Experience leading and/or supporting junior team members.
PACKAGE
Salary depending on experience, circa £40,000 + 10% bonus
Hybrid working - 3 days/week in London office
Interested? Please apply now if you fit the above criteria.