Job Description
About TodayTix Group:
TodayTix Group, TTG, is the global e-commerce leader for cultural experiences. Founded in 2013, TTG designs frictionless e-commerce experiences via innovative product design and industry-leading technology.
Through powerful consumer matchmaking technology and our expansive portfolio of brands, including TodayTix, New York Theatre Guide, London Theatre Guide, and Secret Cinema, TTG has an intimate understanding of its millions of customers. We optimize partner relationships by providing unparalleled access to engaged audiences to generate meaningful revenue, transforming the way tickets are sold. With an ever-expanding global network of theatres, producers, and cultural institutions, frictionless technology, and vast data and insights, TTG is at the forefront of the digital transformation of culture.
We are seeking outstanding applicants of all backgrounds to join our team to bring new voices, talent, and perspectives to the table. We encourage all to apply.
About the Role:
We're seeking an imaginative and inspiring Theatre Director for Secret Cinema on a Fixed Term Contract (parental cover) basis. In this role, you will conceive, design, and deliver immersive live experiences that align with our commercial vision. The ideal candidate has substantial experience leading creative teams in the live entertainment, theatre, or experiential industry, with a proven track record of creating successful, memorable experiences for audiences and brands.
As Theatre Director, you’ll develop, hone, and execute captivating concepts that blend Secret Cinema’s practice with client goals. You’ll oversee the entire creative process, from initial conception to final delivery, ensuring artistic and technical excellence. Reporting directly to senior leadership, you will work closely with Producers, creative teams, and stakeholders to deliver unforgettable shows that meet both creative and commercial objectives.
You will work across a range of public-facing productions for Secret Cinema and TodayTix Live, alongside projects for Studio Secret Cinema, our brand experiences division.
This is a fantastic opportunity for a creative leader who is passionate about immersive entertainment, highly innovative, and committed to delivering high-quality experiences. If you thrive in a dynamic, fast-paced environment and are excited to be a part of pushing the boundaries of live entertainment, then we’d love to hear from you!
Please note: this is a parental cover contract position and qualified candidates must be based within commuting distance of London. The target start date for this position is mid-September with a 9 month cover. We encourage collaboration by working a minimum of 3 days per week in the office, while also offering flexibility for employees to choose where they work for the rest of the week. There will be periods during live projects where evening and weekend work will be required, as well as sustained periods in person or on site.
What You'll Do:
- Conceive and direct shows/projects based on client briefs and producers’ vision
- Maintain the project's big idea and artistic standards throughout delivery
- Blend Secret Cinema’s practices with client goals for brand activations
- Create and present decks to secure work and client approval
- Generate world-class ideas for new shows and create written treatments.
- Articulate the vision for audience experience and market position
- Oversee projects, ensuring quality and commercial margin
- Identify and onboard key collaborators, writing or adapting the overall show
- Lead R&D activities, ensuring stakeholder buy-in and making necessary revisions
- Ensure cohesive support for the creative intent across all show elements
- Produce design and content briefs for creative departments (Design, Technical, Specialists)
- Lead the process of auditions and casting, directing performances during rehearsals, tech and live shows/events
- Work with Producers to ensure feasibility within budget and time constraints
- Coordinate creative vendors, contractors, and partners, managing complex relationships
- Inspire and direct the creative team, fostering a collaborative environment
We're Looking for Someone With:
- Substantial experience as a Lead Creative in live entertainment, theatre, or experiential industry, with a proven record of creative excellence
- Demonstrated success in creating live brand and corporate activations
- Strong storytelling skills with a deep understanding of narrative structure and character development
- Exceptional communication and presentation skills, with the ability to articulate creative ideas clearly and persuasively
- Proven ability to inspire and lead world-class creative teams, fostering collaboration and creativity
- Strong performance direction skills, in a variety of live environments
- Strong organisational and project management skills, with the ability to manage multiple projects simultaneously
- Experience working with demanding external stakeholders and managing complex relationships
Good To Know:
TodayTix Group takes care of our team. We’re proud to offer a generous suite of benefits. Here are a few of our favourites:
- Competitive salary
- Hybrid work environment (minimum 3 days per week in office)
- Generous pension match
- Access to a bespoke Pension scheme
- Complimentary tickets to shows and events
- Employee Assistance Programme
- Access to a corporate rate Vitality PMI plan
- Healthcare cash plan
- Season Ticket loans
- Birthday off
- Salary Sacrifice Car Scheme & RAC Membership
- Employee Charity Donation Matching
- Work From Home budget
- Annual Professional Development Budget
- Cycle to work scheme
- Employee Referral Bonus
TodayTix Group is committed to creating a diverse and equal workforce. Our aim is to create an inclusive and diverse environment which reflects the world we live in, as well as making a positive impact regarding diversity and accessibility within our industry. We highly encourage applications from all, regardless of race, age, gender, gender identity, nationality, ethnic origin, disability, religious belief, or sexual orientation.
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