Job Description
Senior Display Manager, Performance Advertising
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About Atlassian
Software is changing the world, and we’re at the center of it all. Atlassian is advancing the art of team collaboration with products like Jira, Confluence, and Loom–and we’re just getting started. Driven by honest values, which are embedded in our culture, and consistent revenue growth, we’re out to unleash the potential of every team. From Amsterdam to San Francisco, we’re looking for people who are powered by passion and eager to do the best work of their lives in a highly autonomous yet collaborative, no BS environment. Atlassian. Powered by You.
More about the team
Our Paid Marketing Team is responsible for executing and measuring marketing campaigns that help promote Atlassian products, attract new audiences, and ultimately add new customers to our growing community. You'll join an outstanding team that is a critical growth engine for the company. The team works cross-functionally across with key partners in Product, Analytics, Design, and Engineering.
Compensation
At Atlassian, we strive to design equitable, explainable,and competitive compensation programs. To support this goal, the baseline of our range is higher thanthat of the typical market range, but in turn we expect to hire most candidates near this baseline.Base pay within the range is ultimately determined by a candidate's skills, expertise, or experience.In the United States, we have three geographic pay zones. For this role, our current base pay rangesfor new hires in each zone are:
Zone A: $137,500 - $183,300
Zone B: $123,800 - $165,000
Zone C: $114,100 - $152,200
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visit go.atlassian.com/payzones for moreinformation on which locations are included in each of our geographic pay zones. However, please confirmthe zone for your specific location with your recruiter.
More about the you
Campaign management, measurement, optimization, and reporting in your DNA
Must: 3 - 5 years of proven experience in produced display media running campaigns across display channels: Google Display Network and Programmatic. Experience testing multiple ad types, audience segmentation, devices, landing pages, etc.
Proficiency with all major paid display media channels and experience in leading paid display media in the B2B space is a plus
Demonstrate strong analytical skills in manipulating data sets (e.g. creating pivot tables / VLOOKUP / handling budget/performance)
Highly organized and very detail-driven. Proven record in successfully handling multiple projects at a given time
Responsible for creating and supervising the performance of our paid display campaigns, constantly optimizing the efficiency and scale of our campaigns.
Analyze large data sets generate thoughtfully impactful reports and provide recommendations for expansion and efficiency
Knowledge of tracking (UTM creations & DCM trackers) and foundational tagging
Inform, launch, and measure all paid display media experiments (e.g. incrementality, bid testing, creative testing, etc.)
Dive deep into reporting which includes but is not limited to bids, device, audience segments, geo and demo targets, creative, etc
Work closely with the broader Paid Performance Marketing Team to implement full-funnel user acquisition strategies
Experience collaborating with Marketing Analytics, Product Marketers, and Creative development teams
Ability to work in a team environment as well as independently
Cares about the output and the quality of the results
A true passion for the industry and a drive to be the best - you’ll help us define the future of Online Marketing at Atlassian!
A dedication & love for the work and team and a desire to make the team better in all aspects
It's great, but not required if:
Onboard and launch a DSP
Experience with Incrementality measurement for display
Basic SQL knowledge
Experience with data presentation and visualization using Tableau
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