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Job Description
Growth Marketing Manager / Growth Lead needed by a consumer fintech business who are positioned to see staggering growth as they look towards a full public launch. With a waiting list of thousands of users, they’re now ready to bring their first dedicated marketing hire to lead all things growth marketing across the board.
Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.
The Growth Marketing Manager / Growth Lead / Head of Performance Marketing will:-
- Design, implement and adapt performance marketing strategy across multiple channels.
- Own paid acquisition channels.
- Proactively investigate and identify high potential opportunities to test.
- Make data driven, strategic decisions to optimise channel-mix and optimise CAC.
- Experiment, monitor and continually optimise targeted campaigns through channels such as Google & Meta Ads.
- Identify growth hacking opportunities.
The Growth Marketing Manager / Growth Lead / Head of Performance Marketing must have:-
- Proven experience leading or owning growth marketing for a B2C scale up business- Series B or earlier ideally!
- Strong analytical skills and the ability to articulate results and insights from performance marketing strategies to the wider business.
- Hands on experience with Google Analytics, Google Tag Manager, Google Ads, Meta Business and other data analytics tools.
- Proven expertise creating, executing, analysing and optimising campaigns.
- SEO Optimisation experience.
This is an incredible opportunity for an experienced growth marketing manager to join a business about to take over the fintech and investments space and have a major impact on their growth.