Job Description
Overview: Senior Marketing Executive – Offline Marketing job vacancy in London recruiting now
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Ref: 242defe9-0159-4e2e-bbf5-299afd8dcc84
Employer: Barchester Healthcare
Location: London, United Kingdom
Salary:
Employment Type: Permanent
Job Details:
Barchester’s Central Marketing team have an exciting opportunity for a Senior Marketing Executive to join our expanding team. We are looking for an experienced, customer-focussed, offline marketer with plenty of experience in a corporate environment. You will be confident in your ability to represent a large, premium brand, developing campaigns within Barchester’s agreed strategy, and demonstrating a clear return on investment. This role will predominantly focus on our extensive new builds programme, so previous experience or involvement in the launch of a new site would be beneficial. This is a permanent position, with regular travel across the South of England, and to our head office in Central London on a weekly basis.REWARDS AND BENEFITS• Competitive salary• 10% annual bonus• Car allowance• Access to a range of retail and leisure discounts• Opportunity to further develop your marketing career within a phenomenally experienced and supportive teamNEED TO HAVE:• Proven offline marketing experience within a premium corporate environment• Ability to clearly demonstrate return on investment through various reporting methods• Experience in budget management• Ability to work on multiple projects simultaneously• Flexible to travel across the UK, but predominantly in the south of EnglandNEED TO DO:• Plan and implement offline marketing campaigns for multiple luxury new build care homes • Visit new premium care homes throughout the building process to review signage and engagement opportunities• Ensure a positive customer journey across all stages of the enquirer’s journey• Creative involvement in the naming of new care homes, including managing internal and external approval• Agree signage proposals, ensuring correct placement, branding and messaging• Adapt creative messaging to suit the local market• Co-ordinate marketing for key events, including the ground breaking, topping out, show suite opening, and VIP events• Complete regular reports to demonstrate progress, timescales, and return on investment• External agency managementAs the only healthcare provider to be accredited as one of the best companies to work for in the UK for the last 3 consecutive years, Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
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