Job Description
The role is an exciting mix of strategy and execution - as the sole marketer for a growing tech business you'll play an integral part in defining our marketing strategy, as well as getting stuck in with the execution.
What you'll be doing
- Continuously shape our brand identity to resonate with our target B2B customers and position flatfair effectively within the competitive landscape.
- Drive lead generation efforts through targeted marketing campaigns and implement strategies that convert those leads into customers, directly impacting revenue growth.
- Develop and manage content that educates and engages potential customers, fostering brand loyalty.
- Enhance online visibility through SEO, PPC, and social media, increasing brand awareness and traffic.
- Collaborate closely with the sales team to create marketing materials and campaigns that support sales efforts.
About you
- Proven experience in B2B marketing, particularly in developing and executing marketing strategies.
- Ability to create and manage high-quality content that aligns with business objectives, including video, social media posts, infographics, email newsletters, blog posts, case studies, and product datasheets.
- Strong skills in SEO, PPC, email marketing, and social media management.
- Competence in analysing data to drive marketing decisions and improve campaign performance.
- Strong organisational and project management skills to manage multiple marketing projects simultaneously.
- Experience working closely with sales teams to align marketing efforts with sales objectives.
- Experience in managing marketing budgets and demonstrating ROI.
- Excellent written and verbal communication skills to effectively convey marketing messages across various platforms.
Location: Hybrid (1 day a week working from our office in central London)
About us
In the UK, £5.2 billion is locked up in traditional deposit schemes that offer a poor experience for everyone. Our vision is to change that and make every rental experience positive for landlords, agents, and tenants.
Our solution allows tenants to secure a new home with a small check-in fee instead of paying for a costly deposit, whilst giving landlords up to double the protection of traditional deposits.
Over the last 5 years, we've helped over 30,000 tenants save £25 million in upfront costs and provided increased rental protection on 2,000 properties. As well as improving our core product, we're identifying, testing, and launching new innovations to make every rental experience a positive one.
About our benefits
- Salary of £50 - 55,000 depending on experience
- 10% annual bonus
- 25 days annual leave, plus an extra day for every year you're part of the team
- Stock options, giving you a share of the business
- £1,500 personal development budget
- Monthly well-being allowance and weekly wellness hour
- Private medical insurance with Vitality
- Regular socials, team activities, and workshops, both in-person and remote