Job Description
Founded in 2011, Wowcher is a diverse promotion marketplace that provides customers with significant savings on local businesses, travel, and consumer goods. In addition, through our reach, we deliver marketing solutions that allow our merchants to grow and sustainably manage their businesses. There’s nothing that excites us more than finding new businesses to partner up with. Whether it’s helping you get more people through the door or facilitating the sale of your goods. We’re always looking for great people to join the Wowcher family – people who are as enthusiastic as we are and, just as importantly, embrace a positive and supportive culture. Join the Wowcher Team - We're Hiring a Senior PPC Manager! Location: London (Embrace the office vibes - 3-4 days a week!) Are you a ready to dive into the world of WOW? Established in 2011, Wowcher is the ultimate destination for unbeatable deals and unforgettable experiences in the UK. We’ve helped thousands of people learn dog grooming, steam clean their front rooms, obtain the latest gadgets, whiten their teeth, decorate their houses, eat more healthily and even be more experimental in the bedroom…! On top of this we’ve also partnered with some of the UK’s leading brands including Graze, Build-a-Bear Workshop, Odeon, Fitness First, Diet Chef, Very.co.uk, PrettyLittleThing, Random House, EasyJet and Ocado... to name just a few! We’re entrepreneurs at heart and love to spot a great deal! If you’re interested in being able to have a major impact on a successful, fast growing company from day 1, then read on! Your Quests Include: This role is for a senior search marketing manager across both Wowcher & LivingSocial. This role will require the successful candidate to work alongside the Head of Marketing to develop long and short-term strategies for our non-branded search and shopping campaigns. The focus will be on driving new subscriber acquisition and growing existing customer engagement. All decisions will be data driven and in line with CPR, Customer LTV and ROI KPIs. A successful candidate will: Have 2 – 3 years’ experience in search marketing. Have hands on experience with designing and executing paid search and shopping campaigns which are in line with business objectives. Leverage data to understand the new and existing customer journey within search marketing, identify areas of opportunity, and execute projects to drive growth and engagement of Wowcher customers Be motivated, enthusiastic and keen to progress within an e-commerce marketing team Have an independent, structured and precise work ethic Willing and able to independently think, investigate and drill into data, spotting and highlighting important trends, and be highly accurate Have excellent numerical and analytical competency Excellent communication skills and ability to understand commercial implications of data Ability to draw the meaning out of data, tables and charts you analyse You will be required to present data and insight to the most senior figures in the company. Excellent understanding of different attribution models and how they impact and help formulate different marketing strategies. Previous experience with subscriber cohort analysis and have a good understanding of how their engagement changes through time & impact wider business performance. Skills Required 2+ years of Excel modelling experience 2+ years of experience managing a project and/or team Experience with SQL, Adobe Omniture and Python beneficial but not mandatory Extensive knowledge of Google Ads and Bing Experience in marketing, advertising or growth Ability to process and analyse data sets, and interpret them to make business decisions Communication skills, influencing skills, and ability to manage a project or product. Why Wowcher is your Next Stop: Our office is like no other - it's a hub of fun and creativity! Flexible working - blend office and home for your ideal work-life mix 25 days of holiday + 8 bank holidays (plus the option to nab 5 extra days) Free fruit to fuel your day Weekly breakfast feasts every Thursday - Rise and shine! Why not grab a coffee and a pastry to start your morning. Wellness Wednesdays (hello, free massages!) Thirsty Thursday! drinks and snack trolley - kick back and relax with a cold beer or prosecco Games area for some friendly competition Benefits platform Perkbox so you can get discount and rewards across the UK! Monthly social events – All Bar Wowcher! get to know your awesome colleagues Legendary all-company parties twice a year - don't miss out! Cycle Scheme and Season Ticket Loan to get you moving Auto-enrolment pension scheme. Whilst it’s great to live in the here and now, we have to make sure we’re preparing for the future, with up to 10% employer contribution. Enhanced Employee Assistance Provider for confidential support and advice ️ Eye Care Vouchers – we’ve got you covered! Store discounts across the Wowcher website (including travel deals!) Smart-casual dress code every day!!