Job Description
Role: Senior PR Manager: Sport & Lifestyle Media
~ Soccer Aid for UNICEF (Delivered by End-To-End Media)
~ Reports to: Director of Communications
~ Consummate with at least five years’ sport and lifestyle PR industry experience
~ Hours: This is a full-time role, with some out of office hours working required
~ Location: Home-based and with travel to Stakeholder Offices, Content Capture Days and Media Interviews as required
~ ASAP Role overview A once-in-a-career opportunity awaits! One of the sport and entertainment industry’s most sought-after roles is now available – ‘Senior PR Manager: Sport & Lifestyle Media at Soccer Aid for UNICEF. This senior role will oversee all sport and lifestyle-focused PR for one of the country’s most significant cultural events. Since its inception, Soccer Aid for UNICEF has raised over £100m for UNICEF and been watched in sold-out stadia including Old Trafford, Wembley, the London Stadium, Stamford Bridge and The Etihad Stadium. Every year, it attracts the very biggest A-list talent from music, film and TV – and is consistently an ITV ratings winner. The successful candidate will join the media delivery vehicle behind Soccer Aid – the award-winning agency, End to End Media. A boutique PR agency in its own right, End to End delivers communications strategies to a range of household names and brands – the successful candidate would also work across these accounts. A minimum of five years’ experience in sport/entertainment/lifestyle media
~ Experience of dealing directly with talent and associated agents/publicists
~ A history of activating commercial partnerships and delivering rights
~ Working in a multi-stakeholder campaign – ideally in TV
~ Board-level report writing, presenting and c-suite management
~ Outstanding written English and excellent editorial judgement
~ Management of the picture publicity process
~ Project and budget management
~ iPhone-based ‘content capture’ and basic editing
~ Bonafide contacts with media including but not limited to:
~ ITV Programming (GMB, Lorraine, This Morning & Loose Women)
~ BBC Breakfast, The One Show and regional News network
~ DMG Media
~ News International
~‘Publishers’ were sport and lifestyle converge – e.g. Influencers and their agents/management
The agency welcomes new ideas and ‘best practice’ processes – however, the successful candidate must be flexible to completing tasks without the luxury of long-term forward planning.
A calm and professional manner is sought, as is a creative mind which can take an idea from thought to tangible media coverage. You will be comfortable presenting in front of clients but equally adept at working alone where circumstances dictate.
Your first interview will be with the Director of Communications, who may contact you before the application deadline – if your CV impresses. Next, you will do a short assessment before meeting other members of the PR, Social Media and Marketing staff.