Job Description
Office based role We have a new exciting opportunity for a Social Media Executive to join a successful business and one of the largest providers in financial services based in Poole. The role will take ownership of their social media and website content, focussing on lead generation, ROI and sales marketing. With creativity with strategic thinking, working collaboratively with both internal teams and external partners to optimise digital campaigns to convert sales and strengthen their market position. You will receive: Free onsite 24 hour gym and 2 sessions with a personal trainer Annual staff bonus Training and upskill courses available 25 days holiday plus bank holidays Available parking for staff Pension contributions is 5% Responsibilities: Running social media channels – crafting engaging, multi-channel campaigns that increases lead generation, boosts audience growth, and builds a community for current and potential clients. Design email campaigns throughout the different stages of the customer journey to enhance both client retention and lead generation. Work alongside third-party suppliers to boost paid advertising conversions – through Google, social media and other relevant platforms. Develop, design and implement a content strategy, including the production of videos, infographics and online blogs Maintain and optimise the website utilising both technical and content SEO to increase traffic and conversion rates. Work with their inhouse Data Analyst to use marketing data and insights to refine strategies to ensure continued improvement. Experience: Strong experience with social media management and advertising, website content, with a focus on lead generation, ROI and sales marketing ideally within property, finance or service providers. Creative thinker who also understands the importance of strategy and commercially based decisions. Excellent communication and copywriting skills, with the capabilities to understand and flex to a brand tone-of-voice. Experience in lead generation, SEO, PPC and email marketing. Preferably has previous experience with tools like Mailchimp, Adobe Suite, Google Analytics, and other digital marketing platforms. Are you a Social Media Executive looking to take your career to new heights and make an impact, then we want to hear from you!